Sunday, March 15, 2015

Couponing 101: CVS

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CVS is my favorite place to coupon and, in my opinion, is the easiest place to get great makeup deals. CVS is super, super coupon friendly (as you may have noticed in my Saving Series posts). There are a number of reasons why CVS is so great to coupon. I’ll breakdown these reasons for you below. This will be a lengthy post, but it will be worth it if you want to get free makeup!

1. CVS ExtraCare Card
            The first step to take to get deals at CVS is to sign-up for an ExtraCard Card. The ExtraCare Card is CVS’s version of a rewards card. You need an ExtraCare Card in order to get the CVS sale prices on any item. Signing up for an ExtraCare Card also qualifies you for many other coupons, including CVS-only coupons and ExtraCare Bucks. The ExtraCare Card also tracks your spending toward different deals (e.g., $50 toward Beauty Club ExtraCare Bucks) and lets you know what ExtraCare Buck deals you have fulfilled partially or in total that week. You can sign up for an ExtraCare Card at any CVS store.

2. Coupon Machine
            In the front of CVS stores there resides a COUPON MACHINE!! You can also check prices at these stations, but the real allure is that they give you that week’s CVS-only coupons. Most weeks, I receive one that is makeup-related. This could be because I signed up for the CVS Beauty Club (see #5) and/or because most of my purchases at CVS involve makeup. Oftentimes they have coupons like: $4 off a $12 “This Brand” purchase or $3 off “This Brand.” The coupon machine also gives you coupons for other products (e.g., vitamins, cleaning products, milk).

3. Email Coupons
            When you sign up online for CVS coupons (and have an ExtraCare Card), you usually get a CVS coupon emailed to you weekly. In my experience, you receive the coupon later on in the week and have until Sunday to print it. These coupons take two forms: 1) A certain % off your regular-price item purchase, or 2) A certain amount off of a purchase (e.g., $4 off a $20 purchase, $3 off a $15 purchase). I prefer the latter because they include sale items. I tend to get the latter type so I’m lucky. You can also create an online account that is tied to your ExtraCare Card and print more CVS coupons from your account and send the coupons to your ExtraCare Card if you choose. You can create a CVS ExtraCare account here.

4. ExtraCare Bucks
            ExtraCare Bucks is what really sets CVS apart, and makes it so easy to coupon here. Lots of other drugstores have a similar program, but in my opinion, CVS’s is the best. When you make a qualifying purchase at CVS you will receive a certain amount of ExtraCare Bucks (ECBs), depending on the promotion. The most common makeup-related ECB deal types are: 1) Spend $15 on “Brand”, get $5 in ECBs and 2) Buy 2 “Brand” products get $5 ECBs. ECBs are essentially money that you can use toward your next purchase at CVS. You can only use them at CVS, but you can use them immediately (unlike Rite Aid where you have to wait until the next day, and Walgreens where you have to accumulate a certain number before you can use them). This is great if you want to “roll” your ECBs (e.g., finish one transaction where you get ECBs to use immediately during a second transaction). You can see an example of me rolling ECBs in this Saving Series post.
To qualify for ECBs, you don’t even have to meet the full value of the deal. According to The Krazy Coupon Lady, it’s around 98% of the deal. For example, if you had to spend $10 on Maybelline to get $3 in ECBs, you really only have to spend $9.80. Sometimes this doesn’t happen though. However, the bottom of your receipt will show you how close you are to completing a deal. If you’re close to completing the deal but the ECBs don’t print, let the cashier know and they will often print the ECBs for you.

5. Beauty Club
            Ah, the Beauty Club. It’s like CVS is begging you to score great beauty deals. For every $50 you spend on beauty items (this includes most makeup, skincare, hair care, perfume, etc.), you receive $5 in ECBs (you can get the $5 ECBs from the Coupon Machine). What makes the Beauty Club so glorious is that the $50 threshold is BEFORE COUPONS! So you can spend $50 on makeup, pre-coupons, have $50 in coupons and still get the $5 ECBS!! You’ll also get extra (beauty-related) coupons this as part of the club and get $3 in ECBs around your birthday. For more information, see the CVS Beauty Club website.

6. Benefits Kick In Using Pre-Coupon Prices
            Like I mentioned above, any ECB deal you are trying to fulfill (e.g., Spend $15 on Revlon, get $5 ECBs) is fulfilled based on pre-coupon prices. So, you can get $15 worth of Revlon product, but use $10 in ECBs from previous purchases and $5 in manufacturer’s coupons—spend nothing—and still get the $5 ECBs for your next transaction. This goes for any ECB deals, not just beauty deals.

7. Manufacturer’s Coupons
            On top of being able to use ExtraCare Card prices, CVS coupons and ECBs, you can also use manufacturer’s coupons. Using multiple types of coupons is called “stacking.” The trick to getting great deals in my Saving Series posts is stacking. I usually stack all four—ExtraCare Card prices, CVS coupons, ECBs and manufacturer’s coupons. You can get manufacturer’s coupons from newspapers, websites like coupons.com, manufacturer’s website or social media pages and even from CVS.

8. Sales
            Oftentimes makeup is on sale at CVS. However I’ve rarely need a sale to make a great deal happen. ECBs, coupons and the ECBs I get back from a previous transaction usually drive a deal for me. If the product is on sale too, that just sweetens the deal.

Keep in Mind:

  • The trick is to stack your coupons!
  • Always bring the coupon policy. If the cashier has any questions you can always refer to the coupon policy together. You can find CVS's coupon policy here.
  • CVS prices are higher than Target (but comparable to Walgreens and Rite Aid), but that is where stacking comes in. Even if the base price is higher, you can typically get makeup for free stacking sales, ECBs, CVS coupons and manufacturer’s coupons. Target usually doesn’t have great sales on makeup and don’t often have Target coupons for makeup, so it’s harder to stack at Target. Plus, my experience has been that Target can be less “coupon-friendly”, but that might just be because drugstores only have one or two cashiers who are much more used to people using coupons.
  • CVS sometimes has hidden deals. These deals aren’t advertised in the flyer. They will sometimes be online in your CVS account, or posted on different couponing websites/forums (my favorite is The Krazy Coupon Lady)
  • The makeup selection is pretty good. Drugstores can be hit or miss with newer stuff. Right now, CVS has most new Maybelline Spring 2015 products, but not some of the new Nyx products (they are exclusive to Nyx and Ulta right now). Newer products are usually at the front of the beauty section, not with the rest of the brand’s products, so look around if you are looking for something new (e.g., the Spring 2015 Maybelline Color Tattoos).
  • When you first start shopping at CVS, you will likely have to spend a little bit of money to get things going. Once you start accumulating ECBs you can use them to purchase other items and get more ECBs and keep it going from there.
  •  Be patient, wait for the deals to come to you!

As you can see, once you get the hang of it, CVS is a very coupon-friendly store. This is why 99.99% (if not all) of my Saving Series posts will take place at CVS.

Let me know if you have any questions about couponing at CVS, or any other couponing questions. Happy couponing!


Disclaimer: This post is not sponsored by or anyway affiliated with CVS. I just love couponing there! All opinions are honest and my own.

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